Hermès seeks permanent block on Mason Rothschild’s MetaBirkin sales
Although a cursory glance at the Instagram post’s caption reveals that the Lego Birkin images were actually generated by artificial intelligence (AI), the internet seems to love the idea of a collaboration between the two brands, with the virtual item quickly becoming a “must-have” for many.A Birkin Lego kit would allow individuals to own a simulacrum of the bespoke handbag, complete with all of its intricate components, without having to spend a small fortune.
On X, formerly known as Twitter, one user tweeted, “I know this is AI but I hope Lego actually collaborates with Hermès – I would do anything for the red and black Birkin.”
In addition to the coveted Birkin, the Instagram account depicts Lego versions of iconic items by other luxury brands, including a Polo Ralph Lauren baseball cap, Miss Dior perfume and the famous Burberry trench coat.While Lego has successfully partnered with brands like Adidas and Levi’s in the past, the viral post has both Lego fans and fashion enthusiasts anticipating collaborations between the toy company and the world of luxury.
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